Gender and Kid's Movies
May. 31st, 2011 11:18 am![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
emma_in_dreamThe Geena Davis Institute says that in G-rated films produced 1990-2005 fewer than one in three speaking characters (real or animated) are female and more than four in five of the narrator's are male.
For G-, PG- and PG-13-rated films released between 2006 and 2009 there were 2.42 male speaking characters for every 1 female speaking character.
Why?
Hint: not because they are spending their time making non-racist films as 85.5% of the characters in 1990-2005 G-rated films are white.
Actually they went and asked 108 content creators (writers, producers, directors, executives) what they thought was happening. They responded that male stars attract, that male content producers are more likely to make male focussed films, that movies are made for male audiences, that female-oriented films repel male viewers and, overwhelmingly, that 'girls will watch stories about boys, but boys won't watch stories about girls'. 86.7% agreed with that one and a further 10.5% thought maybe this was true.
I don't know whether that is true or not, but certainly it seems to be the accepted wisdom for Hollywood.
See: http://www.thegeenadavisinstitute.org/
For G-, PG- and PG-13-rated films released between 2006 and 2009 there were 2.42 male speaking characters for every 1 female speaking character.
Why?
Hint: not because they are spending their time making non-racist films as 85.5% of the characters in 1990-2005 G-rated films are white.
Actually they went and asked 108 content creators (writers, producers, directors, executives) what they thought was happening. They responded that male stars attract, that male content producers are more likely to make male focussed films, that movies are made for male audiences, that female-oriented films repel male viewers and, overwhelmingly, that 'girls will watch stories about boys, but boys won't watch stories about girls'. 86.7% agreed with that one and a further 10.5% thought maybe this was true.
I don't know whether that is true or not, but certainly it seems to be the accepted wisdom for Hollywood.
See: http://www.thegeenadavisinstitute.org/
